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What should you look for in a graphic/logo designer in Nairobi? One of the top things you should look at is their capacity to advise you on turning your company into a valuable brand. To do this, one needs consistency in how they use their brand identity.

A logo guide is a tool used by stakeholders of the brand such as marketing agencies, graphic designers and even internally in the organisation by the marketing department. It outlines how to use the brand’s signature and is an over-simplified brand guide that helps you in maintaining consistency in your brand use. This is one of the primary documents we produce when engaging in a brand identity project. You can download Pulsar’s Logo Guide here to give you a feel of what to expect.

We’ve explored this topic in detail here so you can understand the differences between a logo guide, a style guide and brand guideline. Pulsar Limited is able to work with your business to develop either of these that fits your purpose.

 

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Looking for a Creative Agency to Help You Build Your Start Up?

Setting the right foundation for your business leads to building a successful brand. At Pulsar, we provide this expertise to your startup and/or existing business. Get in touch with us, let us see how we can build your brand starting with designing the perfect logo guide for your business. 

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